Business Management, Digital Marketing Specialization, AAS
This two-year program prepares students for entry-level positions in e-commerce and/or digital marketing or allows those already working in marketing the opportunity to improve or update their skills.
Students will learn about the effects of managerial decisions; apply basic management principles; demonstrate communication skills; create spreadsheets in Microsoft Excel; understand online commerce; use digital marketing tools; develop social media plans; and demonstrate basic skills in web page design.
Degree Planner (PDF)
Degree Requirements and Outcomes
View other degree options in business, management, finance and marketing.
Career Paths
Jobs in this field include entry level positions in e-commerce and digital marketing.
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Contact Us
Margaret Parrish
Chair, Department of Accounting, Business and Paralegal Studies
College Closed: July 4 - 7
The college will be closed July 4 – 7 for the Independence Day holiday weekend. There will be no classes, and all college offices will be closed.
While the college is closed, current students may continue registering for classes by logging into their myBrightpoint account and using Navigate or SIS. New students interested in attending Brightpoint may get started by completing their application for admission, which is available online.